Photo of Alexander Lieberman

Alexander Lieberman

Graphic Design
2023 Spring
Graduation with Honors
ArtCenter Extension
Packaging and Branding

My name is Alexander. I'm a Branding & Packaging designer motivated by big ideas and tiny details.

As a child, I assumed that everybody’s world looked just like mine, a little bit fuzzy. My first pair of glasses introduced me to a shocking, new perspective.

But I prefer the world a little blurrier sometimes.

My understanding of a focused and unfocused world helps me craft with precision: to react intuitively, and dial in on details. By peeling back on reality, I bring to light the emotions which quietly tie it all together. I aim to curate a universally shared feeling through a product which is—in every perspective—true to itself.